Vision and Mission

American Principle Bank was formed by a group of local businesspeople and experienced bank officers who share a common vision. That vision is to create a unique financial institution targeted at building lasting personal relationships with businesses, professionals, real estate developers and investors, family business entities, and residents in San Luis Obispo and Northern Santa Barbara Counties. These relationships are planned to be developed based upon the bank’s five founding principles of:

• Integrity
• Commitment
• Expertise
• Communication
• Service

The five stars in our logo represent these core values.

The Bank’s mission is to successfully meet the financial needs of our shareholders, customers, employees, and local communities served. We aim to accomplish this mission through a combination of concierge service, customer convenience, and advanced technology. Our officer team of experienced bankers strongly believes in the importance of personalized customer service. Our site at 4051 Broad Street is custom designed, with sit-down service, private conference rooms, and meeting facilities for our customers. Our technology platform includes many advanced features, including cash management and online (scanned) deposit services for businesses.

We welcome you to visit us and learn more about the unique customer experience offered by American Principle Bank.